Friday, September 25, 2015

I Miss the Old Days

The 1980s Book Series That Literally Claimed It Had To Be Read To Be Believed: Turn on just about any channel of American TV between 1987 and 1991, and there was a pretty good chance you would be treated to strange tales of spontaneous psychic connections that were “DISMISSED AS COINCIDENCE." Or a normal-looking guy talking about a magician’s honeymoon in the Great Pyramid, before harping on his friend to “Read the book!” You might even see a young Julianne Moore telling a story about an out-of-body experience. 

These were all commercials for Time-Life’s Mysteries of the Unknown series, a mail order book series that not only blanketed the airwaves with unforgettable commercials, but captured the zeitgeist of a burgeoning New Age explosion.

1 comment:

Don Coffin said...

And I'm sure made pots of money for Time-Life. Which had to be the sole reason for their existence.